In 1959, having been unable to import soft cheeses, Umberto Somma began making his own. Such was the demand from neighbours and family, he began manufacturing them commercially under the brand name, Paesanella, when he established a factory in Sydney’s Marrickville in 1962.
In the years since, Umberto, and later his sons, have carried on the traditions of making the finest soft cheeses. These include mozzarella, ricotta, bocconcini and fior di latte to name just a few.
Such is the high regard in which they’re held that people travel considerable distances to buy their cheeses from their factory. 2014 is a landmark year for the business, with a brand new cafe and delicatessen opening in the heart of Marrickville.
“The company has had a long-held vision to create a larger retail outlet that offers gourmet produce from Australia and overseas,” said Massimo Carlucci, Sales Manager with Paesanella. “We’re very excited to launch our new cafe and we’re confident our customers will love it too.”
When the company was contemplating how best to fit out the space, a mutual friend recommended Cafeideas.
“We mainly dealt with Damien and he was extremely helpful,” said Massimo. “He had lots of great ideas that helped us save on costs in the fitout. Cafeideas also has good buying power so we were able to get top notch appliances and fittings at a great price.”
For Paesanella Cafe, Cafeideas arranged custom made timber cladding and tables, stainless steel frame counter and benches, stainless steel hood with ducting, and a stainless steel waiters station and floor grate. Paesanella also purchased a freestanding and counter top fryer, under bench fridges, a gas oven, convection oven, griddle plates, undercounter dishwasher, cake display, pre rinse unit, swivel sink mixer, chairs, table bases, bar stools and table tops.
Victor Paciocco who looks after retail operations for Paesanella said it has been a very positive experience dealing with Cafeideas. “We made some alterations to the plans and Cafeideas were able to accommodate these well,” he said. “Overall, it’s a very beautiful fitout and everyone really likes the look of it.”
Apart from its famous range of freshly made and imported cheeses, Paesanella Cafe will stock all types of deli goods including olives, sun dried tomatoes, cured meats, pickled goods, breads, oils, sauces, fruit, vegetables and pasta.
Paesanella Cafe is located at 150-152 Marrickville Road, Marrickville. It is open from 7am to 4pm, Monday to Saturday, serving breakfast, lunch and snacks. More information can be found at www.paesanella.com.au or on Facebook at Paesanella Food Emporium.